Even before the twin towers fell on Tuesday, the media hunt for
the villains
had begun. Informed speculation immediately suggested the handiwork
of
Osama bin Laden. Lesser culprits faced charges from different
quarters: our
current administration, the previous administration, all the
way down to the airport
security guards and check-in personnel who failed to spot the
hijackers.
"Who's to blame?" is the second thing we all say when tragedy
strikes --
right after "Oh, my God." It's an extremely human response to
an
incomprehensible situation.
Near the top of many people's list of culpable parties is the
U.S. intelligence community.
The phrase "massive failure of intelligence" became one of this
week's numbing clichés.
But what no one is talking about is another, equally serious,
intelligence failure. It is the
failure of the media to properly estimate the intelligence of
the American people by
catering to the lowest common denominator in pursuit of ratings
and, of course, money.
As shocking as the four-pronged attack was, it shouldn't have
been quite so surprising.
Only seven months ago, a congressionally mandated federal commission
released a
prophetic report predicting this kind of terrorist assault on
U.S. soil, concluding that the
question was not if a terrorist attack on America could happen
but when.
The U.S. Commission on National Security, headed by former Sens.
Gary Hart and
Warren Rudman, found that "despite the end of the Cold War threat,
America faces
distinctly new dangers, particularly to the homeland" and identified
"homeland security as
a primary national security mission." The Commission chairmen
continued to lobby the
administration to heed its recommendations as recently as last
Thursday when Hart
called Condoleezza Rice.
A key conclusion of the Commission was the need to replace the
hodgepodge of
agencies that currently deal with terrorist threats and attacks
--including
the CIA, the Justice Department, the Defense Department, FEMA,
U.S. Customs
and the Coast Guard -- by the National Homeland Security Agency.
Like the
rest of the report, this simple and sensible suggestion was ignored.
Don't feel bad if you didn't hear about this report. Despite its
far-reaching implications, very few people read it. Indeed, very
few
reporters read it. Or, if they did, very few of them reported
that they had
read it. In fact, the Hart-Rudman report received practically
no play either
in print or on television.
"What happened this week," Hart told me, "ought to call into question
what
is important in our society and how the media cover it. But no
one is asking
this on TV, and I'd be amazed if there was a single discussion
on the board
of any newspaper asking: Did we do our job? There seems to be
no self-reflection,
no understanding by the media that they have a job under the
direction of the Constitution
to inform, not just entertain, the American people."
At the time the report came out, the media were too busy ferreting
out the
latest info on the supposed defacing of the White House by Gore
loyalists
and, later, on Gary Condit, overage Little Leaguers and shark
attacks.
In our modern, information-drenched times, the power of the media
has
increased as dramatically as the number of people wielding that
power has
shrunk. We are at their mercy. They set the agenda, they decide
what we as
a nation should be concentrating on.
But the First Amendment wasn't intended as a license to make billions.
It's there to guarantee that the people are informed. And when
the media fail
at this job, we all suffer.
Unfortunately, the American press's penchant for rigorous reporting
is
rapidly disappearing, a victim of corporate pressure to build
the bottom
line and not rock the highly profitable status quo. Muckraking
has been
replaced by smutraking, with the media hunting down the latest
sensation
as opposed to the hard stories that are essential to maintaining
our freedom
and democracy.
But after Sept. 11, it seems fair to say that the real danger
to Americans
isn't shark attacks. And the sad fact is that the media should
have known
what the real danger was -- and should have told us.
Forewarned is forearmed. And there is no doubt that we all would
have been
better prepared if the media had focused 10 percent of the energy
and
resources it spent obsessing about Condit on talking about the
findings of
the National Security Commission.
So we are faced with a media that gives us bread, circuses and
people being
forced to confront their darkest fears -- while shying away from
issues of
vital importance out of fear of scaring viewers away. Better
to bury their
talking heads in the sand. That's the real Fear Factor media
critics
should be writing about.
No one can deny that the threat of international terrorism is
a complex
onion to peel. But, after this week, is anyone doubting that
it is a
critical story worth explaining with all the skill and seductive
power that
we know news professionals can muster?
Hindsight is always 20/20. But we'll forever wonder:
Would the World Trade Center still be standing today if the Hart-Rudman
report had been spotlighted instead of swept under the Gary Condit
rug?